Watch what happened in Shark Tank India Season 5 Episode 12. Know the startups, deals, highlights and who impressed the Sharks amongst Every Morning Cartel, Cinefai & Sampark got an investment.
If you thought that all the pitches until now were extraordinary, today’s episode might just take it to the next level. Coffee lovers, there’s something in for you as well as for the cinema enthusiasts. And AI seems to have fueled several business ideas in today’s age. So let’s dive straight into it.
Shark Tank India Season 5 Episode 12 Recap: Highlights Of Every Morning Cartel, Cinefai & Sampark
Shark Tank India Season 5 Episode 12– Panel of Sharks
The panel for Episode 12 included Namita Thapar, founder of Arth by Emcure, Kunal Bahl, co-founder of Snapdeal & Titan Capital and promoter of Unicommerce, Ritesh Agarwal, founder of OYO, Varun Alagh, co-founder of Honasa Consumer, well as Vineeta Singh, co-founder of Sugar Cosmetics.
Episode 12 At A Glance
From AI-powered cinematic experiences that just look real to fuss-free parking solutions, here’s everything you need to know about the latest episode.
Startup 1: Every Morning Cartel (EMC)- Muti-Roaster Cafe Brand
The first pitch set the tone for the episode as Neel and Rishi Kanwarjani, the founders of EMC aka Every Morning Cartel, laid out a fine-dining experience for the Sharks. The setup got the Sharks intrigued and as the pitch began and they were served several exotic dishes as part of the brand’s omakase experience, their curiosity turned into wide smiles. Kunal almost forgot that it was pitch as he remarked, “Main toh bas khaata jaa raha hoon” to which everyone else agreed. Moreover, when asked more, they said that, “sab Ishwar par nirbhar hai” to which the Sharks got confused. Later, they clarified that their father’s name was Ishwar.
Did Every Morning Cartel Get A Deal?
Impressing the Sharks with their culinary skills and coffee experience in a cafe, they asked for ₹2 crore for 5% equity in the company. But did the judges agree?
Startup 2: Cinefai- AI-Powered Creative Studio
The next pitch kicked off with a crazy cinematic video even before the founders entered. Shivam Sharma and Akanksha Dubey, the founders of Cinefai, an AI-powered creative studio, started the company with a vision to recreate real cinematic experiences through AI storytelling. With a surge in microdramas and other cinematic formats, they saw the scope for this business and decided to gain some investment since it was bootstrap until now.
Did Cinefai Get A Deal?
Several questions were raised around their competitors, differentiating factors from creative agencies etc. but were they able to justify their ask for ₹1 crore for 5% equity in the company?
Startup 3: Sampark- Smart Parking Solutions
With one partner in India and another in Spain, Rahul Jha & Almas Rizvi, the founders of Sampark, a smart parking solutions initiative, run the business successfully while sitting in two different continents. Spread across India, Nepal and Sri Lanka with approximately 5 lakh users, Sampark offers a QR tag that commuters can stick on their vehicles so that wrongly parked cars and bike owners can be contacted easily without creating traffic jams and further civil disruptions.
Did Sampark Get A Deal?
Vineeta was quite fascinated by the idea and called it a one-of-its-kind innovation, made in India. Suggesting relevance for their business idea with a video of early morning arrival of the Sharks on set and troubled by parking snarls, they asked for ₹1 crore for 2% equity in the company. However, was it convincing enough for the panel?
Where to Watch Shark Tank India Season 5 Episode 12?
Don’t miss out on the fun and go watch Episode 12 of Shark Tank India Season 5. For more such fun and interesting anecdotes, tune into Sony LIV, every Mon-Fri at 8 PM & watch the Sharks live in action.
FAQs
Q1. Who were the pitchers in Shark Tank India Season 5 Episode 12?
Every Morning Cartel, Cinefai & Sampark were the three startups that were pitched during Shark Tank India Season 5, Episode 12.
Q2. Where can I watch Shark Tank India Season 5 Episode 12 online?
All episodes of Shark Tank India Season 5 are available on the Sony LIV app for viewing. Tune in at 8 PM, Mon-Fri to watch the live episodes daily.
Q3. What products were pitched in Episode 12 of Shark Tank India Season 5?
The products pitched during Episode 12 of Shark Tank India Season 5 were Every Morning Cartel, a mutil-roaster cafe, Cinefai, an AI-powered creative studio & Sampark, a brand for smart parking solutions.







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