Read the full recap of Shark Tank India Season 5 Episode 22 featuring Krvvy and Invogue. Explore pitch highlights, deals, product insights, founders’ stories, and find out who won the match-off.
This episode was an interesting one, especially for women. Since it was a match off, both the founders got an equal amount of time to pitch their brand before the Sharks came to a decision. The startups that featured in this episode were focussed on intimate wear and shapewear. Moreover, one of the founding teams didn’t even have a woman founder on board which was quite intriguing for the panel.
Shark Tank India Season 5 Episode 22: Krvvy vs Invogue – Full Recap, Deals & Highlights
Shark Tank India Season 5 Episode 22– Panel of Sharks
The panel for Episode 22 included Kanika Tekriwal, founder of JetSetGo Aviation, Anupam Mittal, co-founder of Shaadi.com, Aman Gupta, co-founder of boAt, Namita Thapar, founder of Arth by Emcure and Vineeta Singh, co-founder of Sugar Cosmetics.
Episode 22 At A Glance
Let’s find out more about who actually won the match off between the two pitches and proved themselves to be the comfiest and fashionable shapewear and intimate wear brand.
Match Off Pitch 1
Krvvy
Started by two friends, Yash Goyal and Anant Bhardwaj, Krvvy is an inclusive premium women’s intimate wear brand. The engineers turned entrepreneurs wanted to start something of their own and identified this industry as a lucrative one. With insights from women in each of their families, the duo tests their products on a focus group before launching it. With an aim to design functional shapewear for Indian women, the vision of the founders also extends to innerwear in the near future.
Match Off Pitch 2
Invogue
Invogue was born out of a partnership between Maadhav & Radhika Saxena who turned into business partners soon after they got the idea. Invogue is a premium shapewear brand that is inspired by Radhika’s struggles to wear bodycon dresses after gaining weight. Questions about giving the brand a face through a brand ambassador led to the mention of Malaika Arora, who was the face of one of their major campaigns. The Sharks seemed quite impressed with Maadhav’s inclination towards entrepreneurship and doing something of his own from and early age. The 25-year-old school sweethearts’ love story was as impressive as their product.
Krvvy vs Invogue: Deals & Investments
Krvvy asked for ₹50 lakhs for 1.25% equity in the company whereas Invogue asked for ₹1.5 crore for 2% equity in the company. Can you guess who actually got the deal? There’s only one way to find out!
Where to Watch Shark Tank India Season 5 Episode 22?
Don’t miss out on the fun and go watch Episode 22 of Shark Tank India Season 5. For more such fun and interesting anecdotes, tune into Sony LIV, every Mon-Fri at 8 PM & watch the Sharks live in action.
FAQs
Q1. Who were the pitchers in Shark Tank India Season 5 Episode 22?
There was a match off between two pitchers,Krvvy & Invogue, during Shark Tank India Season 5, Episode 22.
Q2. Where can I watch Shark Tank India Season 5 Episode 22 online?
All episodes of Shark Tank India Season 5 are available on the Sony LIV app for viewing. Tune in at 8 PM, Mon-Fri to watch the live episodes daily.
Q3. What products were pitched in Episode 22 of Shark Tank India Season 5?
The products pitched during Episode 22 of Shark Tank India Season 5 were premium intimate and shapewear brands by two different founders.
Q4. What was the main difference between Krvvy and Invogue?
While Krvvy expressed that their vision was to become an intimate wear brand and not limit themselves to shapewear, Invogue is purely focused on shapewear and swimwear. The former had a larger focus group for testing their product launches, while the latter had a smaller sample size.
Q5. What made Episode 22 unique compared to other episodes?
This episode was different from the previous ones because it was a match-off between two brands of the same industry which made the comparisons and pitches engaging from a viewer’s perspective.
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